Huh. Nobody bought it; imagine that. Maybe if they started out with a sensible bid, such as $9.99, they might get some action.
I am immediately turned off by a huge opening bid. The only thing I can figure out is these people are betting that somebody with more money than brains will come across their auction and BIN.
I think humans enjoy the competition of bidding against others, but wth do I know, anyway? :)